Expert ecommerce and digital marketing advice
Style Factory is the one-stop shop for all your ecommerce, digital marketing and SEO needs.
We are a leading source of impartial advice on how to build an online store and grow it into a successful business, and we also provide web development services for Shopify, Squarespace and WordPress.
Ecommerce platforms buyer’s guide
We spell out all the key things you need to consider when chosing an online store builder.
Building an online store
How to make an online store
From niche selection to deciding which ecommerce platform to use, our comprehensive guide to making an online store simplifies the whole process of getting an ecommerce business off the ground.
Ecommerce tips
Covering everything from store building to dropshipping to print on demand, our ecommerce tips section contains a large range of articles that help you get started with all aspects of ecommerce.
Choosing the right ecommerce platform
Our latest store builder reviews are below, or you can view all our ecommerce platform reviews and comparisons here.
Printful vs Printify — Which is the Better Print-on-Demand Tool?
In this Printful vs Printify shootout, we compare all the key features and pros and cons of two leading print on demand solutions.
May 10, 2024
Printful vs Redbubble — Which is Better for Print on Demand?
In this Printful vs Redbubble we break down the pros and cons of both platforms and help you decide which is better for your POD project.
May 10, 2024
Printful vs Teespring (now Spring)
Printful vs Teespring — which of these popular print-on-demand solution is better for your business? We help you find out.
May 2, 2024
What is Printful?
What is Printful? In this post we guide you through this popular print-on-demand solution and show you how to get started with it.
April 29, 2024
Squarespace vs Webflow — Which is Better?
In this post we compare the key features of Squarespace vs Webflow — and help you decide which tool is better for your web design project.
April 29, 2024
Printful Pricing
In this Printful pricing guide, we break down all the various costs and discounts you can expect to encounter when using the service.
April 29, 2024
Webflow vs Shopify — Which is Better?
Webflow vs Shopify — which is better? In this in-depth comparison, we put the two platforms head-to-head and help you decide between them.
April 29, 2024
Shopify vs Square — Which Online Store Builder is Better?
Shopify vs Square — which is better for your business? We go through all the pros and cons of both tools and help you find out.
April 29, 2024
Webflow Review — All the Key Pros and Cons
In this Webflow review, we take an in-depth look at a website builder that places a huge emphasis on design features and animations.
April 26, 2024
PrestaShop vs Shopify — Which is Better?
In this PrestaShop vs Shopify comparison, we help you decide between two platforms that have a reputation for being good for multi-currency selling.
April 26, 2024
Lightspeed vs Shopify — Which POS Solution is Better for Your Business?
In this Lightspeed vs Shopify comparison, we test two popular ecommerce and POS platforms. Which one is right for you?
April 26, 2024
Shopify vs eBay — Which is Better for Selling Online?
In this Shopify vs Ebay comparison, we go through the pros and cons of each platform and help you decide which one works better for you.
April 25, 2024
Wix vs GoDaddy — Which is the Better Website Builder?
In this Wix vs GoDaddy shootout, we discuss how two leading site builders stack up in terms of templates, ecommerce features, ease-of-use and more.
April 22, 2024
BigCommerce vs Shopify (2024) — Which is the Better Online Store Builder?
BigCommerce vs Shopify: which is better? In our comparison review we take an in-depth look at both these leading ecommerce platforms and help you decide which one works for your business.
April 19, 2024
Squarespace vs WordPress (2024) — Which is Better for Your Web Design Project?
In this comparison we explore all the pros and cons of using two of the most popular website builders currently available.
April 19, 2024
Wix vs WordPress (2024) — Which is Better?
WordPress vs Wix – which is best? Find out in our in-depth comparison of two of the world’s leading website building tools.
April 19, 2024
Wix vs Squarespace (2024) — Which is Better?
In-depth Wix vs Squarespace comparison that outlines all the key differences between two of the best-known website builders available. Which platform is better for your business?
April 19, 2024
Ecwid Review (2024) — Key Pros and Cons, Pricing and Alternatives
In our Ecwid review we run through the pros and cons of an online store builder that can plug into an existing website.
April 19, 2024
Wix Review (2024) — The Key Pros and Cons
In our Wix review, we explore all the pros and cons of this leading website builder. Find out how Wix performs when it comes to usability, SEO, ecommerce, email marketing and more.
April 19, 2024
Ecwid vs Shopify (2024) — Comparison, Key Pros and Cons
In our Ecwid vs Shopify comparison, we go through the pros and cons of two well-known online store builders. Which one is for you?
April 19, 2024
Shopify vs Amazon (2024) — Which is Better for Ecommerce?
In-depth comparison of Shopify vs Amazon. Which platform will get the most attention for your online store?
April 19, 2024
Printify Review (2024) — The Key Pros and Cons of a POD Solution
In this Printify review, we spell out all the pros and cons of a leading POD solution — and help you work out if it’s the right option for you.
April 19, 2024
Squarespace Review (2024) — All the Key Pros and Cons
In this in-depth Squarespace review, we look at all the pros and cons of one of the most popular website building solutions available.
April 18, 2024
Shopify vs WordPress (2024) — Which Platform is Better?
Shopify vs Wordpress — which is better? In this comparison review we go through the pros and cons of each platform to help you decide which one is the most suitable for your business.
April 18, 2024
BigCommerce Review (2024) — Key Pros and Cons of a Leading Store Builder
An in-depth BigCommerce review that outlines all its key pros and cons. Is this online store builder right for your business?
April 16, 2024
Wix vs Shopify (2024) — Which is Better?
In-depth Wix vs Shopify comparison review outlining all the pros and cons of two of the world’s most popular website builders.
April 16, 2024
Shopify Pricing and Fees (2024) — Which Shopify Plan is Best?
Shopify pricing: which plan is right for your business? In this article we break down all the Shopify fees and help you decide on the best pricing plan for your needs.
April 16, 2024
Wix vs Shopify vs Squarespace (2024) — The Essential Comparison
Wix vs Shopify vs Squarespace — which website builder is best for your business? In this comparison, we help you find out.
April 16, 2024
Shopify vs Squarespace (2024) — Which is Better?
Shopify vs Squarespace: which one is better for your ecommerce project? In this comparison review we take a look at all the pros and cons of both platforms and help you decide.
April 16, 2024
Spod vs Printful (2024) — Which is the Better Print-on-Demand Solution?
In this SPOD vs Printful comparison, we highlight all the pros and cons of two leading print on demand solutions.
April 16, 2024
Shopify Review (2024) — The Key Pros and Cons
Detailed Shopify review that explores all its pros and cons in depth. Is it right for your business?
April 15, 2024
Volusion vs Shopify (2024) — Which is the Best Online Store Builder?
In our Shopify vs Volusion comparison review, we pit two well-known ecommerce solutions against each other, and go through the pros and cons of each.
April 11, 2024
BigCommerce Pricing and Fees (2024) — Which Plan is Best?
In this guide to BigCommerce pricing, we break down each plan and highlight the pros and cons of using this platform as an ecommerce solution.
April 11, 2024
Squarespace Email Campaigns (2024) — Should You Use It?
Should you use Squarespace’s built-in email marketing tool, or stick with an established solution like Mailchimp or GetResponse?
April 11, 2024
Shopify POS vs Square POS (2024) — Which is Better for Point of Sale?
Shopify POS vs Square POS — which point-of-sale solution is right for your business?
April 11, 2024
Shopify POS Pricing Guide (2024) — Shopify POS Pro vs Shopify Lite
In this guide to Shopify POS pricing, we spell out its key costs and discuss differences between the POS Pro and POS Lite plans.
April 11, 2024
Shopify vs Shopify Plus (2024) — What’s the Difference?
In this post we take a look at Shopify vs Shopify Plus, and help you understand the key differences between these two versions of the platform.
April 11, 2024
Shopify Alternatives (2024) — 15 Key Competitors
A comprehensive look at the best Shopify alternatives that are currently available.
April 11, 2024
What is Shopify? And How Does It Work? (2024)
What is Shopify? In this simple explainer, we take you through the key aspects of the platform.
April 11, 2024
Jimdo Review (2024) — The Big Things You Need to Know
In this Jimdo review we go through all its key features and pros and cons. Can you build a professional website or online store with it?
April 10, 2024
Shopify vs GoDaddy (2024) — Which is Better?
Can you build a professional ecommerce site with GoDaddy – or are you better off with a dedicated store builder tool like Shopify?
April 10, 2024
BigCommerce vs Squarespace (2024) — Which is the Better Online Store Builder?
BigCommerce vs Squarespace: which is best? We go through all the pros and cons in depth and help you work out which platform is best for your business.
April 9, 2024
Webflow vs Wix (2024) — Which is Better?
In this Webflow vs Wix comparison we put two leading site builders to the test and help you decide which one is better for your project.
April 9, 2024
Printful Review (2024) — Pros and Cons of a Leading Print-on-Demand Solution
An in-depth Printful review that explores all the key pros and cons of a popular print-on-demand solution.
April 9, 2024
Big Cartel Review (2024) — Key Pros and Cons, Pricing and Alternatives
In this Big Cartel review, we run through the key pros and cons of a ‘cheap and cheerful’ ecommerce platform. Can you run a professional online store with it?
April 9, 2024
Squarespace Pricing and Fees (2024) — What’s the Best Plan?
In-depth guide to Squarespace pricing. Which plan is best for your project?
April 9, 2024
Wix Pricing (2024) — Which Plan is Best for Your Business?
In this comprehensive guide to Wix pricing, we break down each Wix plan and help you find out which one is right for you.
April 9, 2024
Big Cartel vs Shopify (2024) — Which is Better for Your Online Store?
An in-depth comparison of Big Cartel and Shopify. Which one is best for your project?
April 8, 2024
Shopify vs Etsy (2024) — Which is Better for Selling Online?
In-depth comparison of Shopify vs Etsy. Which ecommerce platform is best for building an online store with?
April 8, 2024
Printify vs Shopify (2024) — How to Decide Between Them
In this Printify vs Shopify comparison, we explore their respective pros and cons and help you decide how to use them both effectively.
March 21, 2024
WooCommerce vs Shopify (2024) — Which is Better for Ecommerce?
In this WooCommerce vs Shopify comparison, we take a deep dive into two of the most popular ecommerce building solutions available.
February 23, 2024
The Best Shopify Apps For Beginners (2024)
In this post we highlight some of the best Shopify apps for merchants who are new to the platform.
January 18, 2024
Webflow Alternatives (2024) — The 10 Key Competitors
An in-depth look at the key Webflow alternatives that are currently available, and the pros and cons of these competing solutions.
January 14, 2024
Wix Alternatives (2024) — 10 Key Competitors
A comprehensive look at the key Wix alternatives that are currently available.
January 14, 2024
Squarespace Alternatives (2024) — 10 Key Competitors
A comprehensive look at the key Squarespace alternatives that are currently available.
January 12, 2024
Video: Printful review
In this Printful review video, we show you 7 key pros of using the platform and highlight 4 reasons why you might want to think twice about it.
January 8, 2024
Video: Shopify Review
A video review of Shopify — 8 key pros and 7 key cons of using the platform to build an online store.
January 2, 2024
Video: Wix vs Shopify comparison
In this Wix vs Shopify video comparison, Matt Walsh from Style Factory puts two of the web’s leading website building platforms to the test.
November 10, 2023
Video: Shopify vs Squarespace
Style Factory’s Matt Walsh puts Shopify and Squarespace head-to-head.
September 5, 2023
Video: WooCommerce vs Shopify
Video comparison of WooCommerce vs Shopify — a simple summary of the key pros and cons of both platforms.
July 28, 2023
Video: Shopify vs eBay (2023)
In this Shopify vs eBay video review, Style Factory’s Matt Walsh explores the relative pros and cons of both ecommerce platforms.
July 28, 2023
Video: Wix Review
This short video review of Wix highlights the key pros and cons of one of the most popular website building tools available.
July 28, 2023
Video: Wix vs Squarespace
Our video comparison of Wix and Squarespace highlights the pros and cons of two of the most popular website building tools available.
July 28, 2023
Video: Shopify vs Amazon (2023)
Watch our video review of Shopify vs Amazon to discover when and why to use Shopify over Amazon — and vice versa!
July 27, 2023
Dropshipping
Access all our latest resources on dropshipping.
How to Connect Wix and Printful
In this step-by-step guide, we show you how to add Printful to Wix and set up a print-on-demand store.
April 29, 2024
How to Sell on Shopify Without Inventory
A simple guide to starting a Shopify store without any inventory.
April 29, 2024
Printful Review (2024) — Pros and Cons of a Leading Print-on-Demand Solution
An in-depth Printful review that explores all the key pros and cons of a popular print-on-demand solution.
April 9, 2024
Things to Sell on Shopify in 2024 — 30 Profitable Ideas
In this post, we give you 30 ideas for products to sell on a new Shopify store.
January 23, 2024
Shopify Dropshipping (2024) — How To Do It Right!
In this in-depth guide to Shopify dropshipping, we explain how it works and how to do it right.
January 19, 2024
25 Shopify Side Hustle Ideas (2024)
In this post we share 25 fantastic ways to start a Shopify side hustle.
January 19, 2024
The Best Shopify Apps For Beginners (2024)
In this post we highlight some of the best Shopify apps for merchants who are new to the platform.
January 18, 2024
Dropshipping Pros and Cons Guide (2024)
All the key pros and cons of dropshipping that you need to know about before embracing this popular business model.
January 17, 2024
What is Print on Demand? (2024 Guide)
A simple guide to print on demand and how to get started with it.
January 16, 2024
What is Dropshipping? (2024)
What is dropshipping? In this guide we answer this question and show you how to start a successful dropshipping business.
January 12, 2024
Print-on-demand resources
Learn how to start a successful print-on-demand business.
Printful vs Printify — Which is the Better Print-on-Demand Tool?
In this Printful vs Printify shootout, we compare all the key features and pros and cons of two leading print on demand solutions.
May 10, 2024
Printful vs Redbubble — Which is Better for Print on Demand?
In this Printful vs Redbubble we break down the pros and cons of both platforms and help you decide which is better for your POD project.
May 10, 2024
How to Add Printful to WooCommerce — A Simple Guide
In this simple, step-by-step guide, we show you how to add Printful to WooCommerce and get a POD store off the ground.
May 3, 2024
How to Connect Printful to Squarespace
In this post, we give you a simple, step-by-step guide on how to connect Printful to Squarespace.
May 2, 2024
Printful vs Teespring (now Spring)
Printful vs Teespring — which of these popular print-on-demand solution is better for your business? We help you find out.
May 2, 2024
Squarespace Print on Demand (2024) — A Simple Guide to Getting Started
A simple guide to getting started with Squarespace print on demand — choosing a supplier, connecting a POD app and promoting your store.
April 29, 2024
How to Connect Wix and Printful
In this step-by-step guide, we show you how to add Printful to Wix and set up a print-on-demand store.
April 29, 2024
What is Printful?
What is Printful? In this post we guide you through this popular print-on-demand solution and show you how to get started with it.
April 29, 2024
Printful Pricing
In this Printful pricing guide, we break down all the various costs and discounts you can expect to encounter when using the service.
April 29, 2024
Shopify Print on Demand — Guide to Getting Started
In this step-by-step guide, we walk you through the process of starting a successful Shopify print on demand business.
April 29, 2024
How to Sell on Shopify Without Inventory
A simple guide to starting a Shopify store without any inventory.
April 29, 2024
How to Connect Printful to Shopify — Simple Guide
A simple, step-by-step guide on how to connect Printful to a Shopify store.
April 29, 2024
Printify Review (2024) — The Key Pros and Cons of a POD Solution
In this Printify review, we spell out all the pros and cons of a leading POD solution — and help you work out if it’s the right option for you.
April 19, 2024
Spod vs Printful (2024) — Which is the Better Print-on-Demand Solution?
In this SPOD vs Printful comparison, we highlight all the pros and cons of two leading print on demand solutions.
April 16, 2024
How to Connect Printful to Etsy (2024) — Simple Guide
A simple guide on how to connect Printful to Etsy and start selling print-on-demand products on this popular online marketplace.
April 11, 2024
Printful Review (2024) — Pros and Cons of a Leading Print-on-Demand Solution
An in-depth Printful review that explores all the key pros and cons of a popular print-on-demand solution.
April 9, 2024
Printify vs Shopify (2024) — How to Decide Between Them
In this Printify vs Shopify comparison, we explore their respective pros and cons and help you decide how to use them both effectively.
March 21, 2024
Things to Sell on Shopify in 2024 — 30 Profitable Ideas
In this post, we give you 30 ideas for products to sell on a new Shopify store.
January 23, 2024
What is Print on Demand? (2024 Guide)
A simple guide to print on demand and how to get started with it.
January 16, 2024
Video: Printful review
In this Printful review video, we show you 7 key pros of using the platform and highlight 4 reasons why you might want to think twice about it.
January 8, 2024
How to Connect Printful to WordPress (2023) — Simple Guide
In this step-by-step guide, we show you how to connect Printful to WordPress and start selling print-on-demand items.
August 19, 2023
Meet the team
Founded in 2009, Style Factory has an experienced team of reviewers and researchers.
We use our many years of testing SaaS apps to bring you impartial, trustworthy advice on which platforms to use to grow your business — along with how-to-guides that help you really make the most of them.
You can learn more about our team here.
Our values and approach
✔️ We’re impartial
Impartiality is at the heart of everything we do. Find out why you can trust our reviews by reading our editorial policy.
✔️ We use real research
We don’t use generative AI — our reviews are based on our team’s in-depth research and expert knowledge. Learn more about our review methodology.
✔️ We’re jargon-free
We write easy-to-understand articles that break down all the pros and cons of products in jargon-free language.
Growing an online business
Our start-a-business checklist
In our checklist for starting a business, we walk you through the key steps to take — and the key pitfalls to avoid. Essential reading for anyone involved with a startup.
Best apps for startups
In this article we discuss some of the best apps for startups — the tools that can make your workflow much more efficient, and lead to a significant increase in business growth.
Tips for running a small business
How to Automate Your Business — 8 Key Tips
Automate your business — tips on how to make running your organisation easier, by using a variety of free or paid-for apps to automate a wide range of tasks.
May 8, 2024
Squarespace Blogging — How to Get Started
A step-by-step guide to Squarespace blogging. Learn how to create your blog, add posts and attract an audience.
May 2, 2024
How to Make Business Cards in Canva
In this post, we show you how to make business cards with Canva.
May 1, 2024
How to Make a Logo on Canva — Simple Guide
A simple, step-by-step guide on how to make a logo on Canva.
April 29, 2024
Shopify Print on Demand — Guide to Getting Started
In this step-by-step guide, we walk you through the process of starting a successful Shopify print on demand business.
April 29, 2024
How to Sell on Shopify Without Inventory
A simple guide to starting a Shopify store without any inventory.
April 29, 2024
How to Sell an eBook on Shopify — Step-by-Step Guide
In this guide, we show you how to sell an eBook on Shopify in just a few simple steps.
April 29, 2024
What is Shopify? And How Does It Work? (2024)
What is Shopify? In this simple explainer, we take you through the key aspects of the platform.
April 11, 2024
How to Recover from a Google Core Update (March 2024)
An in-depth look at what a Google broad core update is, why it might have negatively affected your rankings, and what you can do to recover.
March 6, 2024
Cyber Security Tips (2024) — How to Protect Your Business Online
In this post, we share some key cyber security tips that can significantly reduce the risk of your business being compromised online.
January 24, 2024
What is Split Testing?
A simple guide to split testing and how it can improve the effectiveness of your digital marketing campaigns.
January 24, 2024
How to Grow an Email List in 2024 — 10 Essential Tips
In this guide, we share 10 key tips on how to grow an email mailing list effectively and discuss how to keep your subscribers engaged.
January 23, 2024
Ecommerce Platforms Buyer’s Guide (2024) — How to Pick the Best Ecommerce Platform
In our Ecommerce Platforms Buyer’s Guide, we highlight 14 key things that you need to consider when choosing an online store building tool.
January 23, 2024
Things to Sell on Shopify in 2024 — 30 Profitable Ideas
In this post, we give you 30 ideas for products to sell on a new Shopify store.
January 23, 2024
How to Sell a Shopify Store (2024 Guide)
How to sell a Shopify store — a step-by-step guide on finding a buyer, negotiating a sale, the due diligence process and closing the deal.
January 23, 2024
Checklist for Starting a Business in 2024 — 14 Key Steps
A guide to the key things you need to do when setting up a business.
January 19, 2024
10 Key Apps For Startups (2024)
10 key apps for startups — if you’re starting an online business, here are 10 apps you’re going to need to make a success of it.
January 19, 2024
How to Increase Blog Traffic (2024) — The 10 Key Steps
In this article, we share 10 simple ways you can increase traffic to your blog posts — and fast!
January 19, 2024
Digital Declutter — 15 Ways to Become More Productive and Less Distracted in 2024
Declutter your digital life in 2023 — 15 top tips to reduce distraction and improve productivity.
January 19, 2024
25 Shopify Side Hustle Ideas (2024)
In this post we share 25 fantastic ways to start a Shopify side hustle.
January 19, 2024
How to Do Keyword Research with Semrush — a Step-By-Step Guide
In this simple guide aimed at SMBs, we show you how to do keyword research with Semrush — and improve your search rankings considerably.
January 19, 2024
Squarespace GDPR Checklist (2024) — The 7 Key Tasks
How to make a Squarespace website GDPR compliant — a checklist outlining all the key steps you need to take.
January 18, 2024
The Best Shopify Apps For Beginners (2024)
In this post we highlight some of the best Shopify apps for merchants who are new to the platform.
January 18, 2024
How to Make an Online Store — The 5 Key Steps
How to make an online store — and generate sales with it. A step-by-step guide to getting started with ecommerce.
January 18, 2024
How to Create a Newsletter in 7 Easy Steps (2024)
How to create a newsletter — a simple checklist you can follow to create beautiful HTML e-newsletters and effective email marketing campaigns.
January 18, 2024
Dropshipping Pros and Cons Guide (2024)
All the key pros and cons of dropshipping that you need to know about before embracing this popular business model.
January 17, 2024
Local SEO Checklist — 10 Key Tips on How to Rank Locally
Local SEO checklist — 10 simple tips that can transform your site’s performance in local search results.
January 17, 2024
Autoresponders — What They Are and How To Use Them (2024)
Autoresponders — a simple explanation of what they are and how to send them in a way that saves time and generates income.
January 17, 2024
What is Print on Demand? (2024 Guide)
A simple guide to print on demand and how to get started with it.
January 16, 2024
What is Dropshipping? (2024)
What is dropshipping? In this guide we answer this question and show you how to start a successful dropshipping business.
January 12, 2024
How to Make Your Site More Visible on Google (2024)
In this blog post, we share six simple ways that you can improve your site’s search engine optimisation and achieve better rankings in Google.
January 10, 2024
Adventures in Chrome OS Flex — Turning an Old iMac into a Chromebook
An overview of the steps involved with installing Chrome OS Flex on an Apple iMac, and the pros and cons of doing so.
November 13, 2023
Video: Shopify Tutorial for Beginners (2023)
In this video, we walk you through the process of getting a new Shopify store off the ground.
July 27, 2023
What is ChatGPT? And Why Does It Matter?
In this post, we look at ChatGPT — how it works, what you can do with it and its implications for search engines and the knowledge economy.
July 15, 2023
Local SEO — Video Guide
A video guide to local SEO – some top tips and a 10-point checklist.
July 9, 2023
What is Inbound Marketing? (2023 Guide)
What is inbound marketing? Find out in our in-depth guide to this important technique for growing a business.
July 5, 2023
Email marketing platform reviews
GetResponse Pricing — What’s the Best Value Plan?
In this overview of GetResponse pricing, we break down each plan and help you decide which one is best for you.
April 26, 2024
Campaign Monitor Review — Is it Right for Your Business?
In this Campaign Monitor review, we look this well-known email marketing tool, highlight its pros and cons, and try to help you decide if it’s the right fit for your business.
April 26, 2024
Mad Mimi Review — The Key Pros and Cons
In our Mad Mimi review, we take a look at all the pros and cons of one the cheapest email marketing tools available.
April 26, 2024
Mad Mimi vs Mailchimp — A Comparison Review
Mad Mimi vs Mailchimp — which is the best email marketing platform for your business? Find out in this in-depth comparison review.
April 26, 2024
GetResponse Review — All the Pros and Cons
In this Getresponse review, we provide an in-depth look at an email marketing platform that offers some quite unusual features.
April 22, 2024
Squarespace Email Campaigns (2024) — Should You Use It?
Should you use Squarespace’s built-in email marketing tool, or stick with an established solution like Mailchimp or GetResponse?
April 11, 2024
Mailchimp vs AWeber (2024) — Which is Better?
In this Mailchimp vs AWeber comparison, we look at two of the best-known email marketing solutions currently available. Which one is best for you?
April 10, 2024
AWeber Review (2024) — All the Pros and Cons
In this AWeber review, we take a look at all the pros and cons of a popular solution for designing and sending HTML e-newsletters.
April 10, 2024
AWeber vs GetResponse (2024) — Which is Better?
In our AWeber vs Getresponse comparison, we put two leading email marketing tools head to head.
April 10, 2024
GetResponse vs Mailchimp (2024) — Which is Better?
GetResponse vs Mailchimp: an in-depth comparison. We look at why (and when) you should use one of these two e-marketing tools over the other.
April 9, 2024
Improving SEO
SEO tool reviews
SEO tools are hugely important to the process of raising a site’s visibility in search results. So make sure you take a look at our in-depth reviews of key SEO platforms like Semrush, Ahrefs and Moz.
Make your site more visible
Our guide to making your site more visible on Google is packed full of practical steps that you can take to achieve better search rankings.
Latest SEO tips
Squarespace SEO — Key Tips and Checklist
Squarespace SEO Checklist — 17 easy-to-follow steps you can take to make sure your Squarespace site ranks highly in search results.
April 22, 2024
How to Recover from a Google Core Update (March 2024)
An in-depth look at what a Google broad core update is, why it might have negatively affected your rankings, and what you can do to recover.
March 6, 2024
How to Add FAQ Schema to a Website
A simple guide to adding FAQ schema to your website.
January 24, 2024
SEO Glossary (2023) — An A-Z of Key Search Engine Optimization Terms
An easy-to-understand SEO glossary containing an A-Z of key search engine optimization terms.
January 23, 2024
How to Increase Blog Traffic (2024) — The 10 Key Steps
In this article, we share 10 simple ways you can increase traffic to your blog posts — and fast!
January 19, 2024
How to Do Keyword Research with Semrush — a Step-By-Step Guide
In this simple guide aimed at SMBs, we show you how to do keyword research with Semrush — and improve your search rankings considerably.
January 19, 2024
What is Dwell Time in SEO? (2024 Guide)
What is dwell time in SEO? In this post we provide a definition of it, explain why it matters and show you how to increase it easily.
January 18, 2024
10 Free SEO Resources for 2024
In this post we share 10 free resources and tools that will help improve your understanding of SEO and increase the visibility of your site in search engines.
January 18, 2024
Local SEO Checklist — 10 Key Tips on How to Rank Locally
Local SEO checklist — 10 simple tips that can transform your site’s performance in local search results.
January 17, 2024
How to Speed Up a Squarespace Site — The Essential Checklist (2024)
How to speed up a Squarespace site — 9 vital tips on how to make your Squarespace website load faster and perform better in search results.
January 17, 2024
Wix SEO (2024) — How to Optimize Your Wix Site
13 simple tips on how to improve the SEO of your Wix website.
January 17, 2024
How to Add Schema Markup to a Squarespace Site (2024)
In this post we show you how to add schema markup to a Squarespace website — and help search engines and users better understand your content.
January 15, 2024
Shopify SEO (2024) — How to Optimize Your Shopify Store
Style Factory’s in-depth guide to optimizing a Shopify store for the major search engines.
January 11, 2024
How to Make Your Site More Visible on Google (2024)
In this blog post, we share six simple ways that you can improve your site’s search engine optimisation and achieve better rankings in Google.
January 10, 2024
BigCommerce SEO (2024) — 10 Essential Tips
BigCommerce SEO — an in-depth guide to making a BigCommerce store rank highly in search results.
January 10, 2024
Video: Wix SEO Guide
In this video guide to Wix SEO, we highlight 13 key ways that you can increase organic traffic to your Wix website or store.
December 20, 2023
Video: Increasing Site Visibility on Google
A video guide on how to improve the visibility of your website on Google.
July 27, 2023
Video: Ahrefs Keyword Research
In this video we show you how to perform simple keyword research with Ahrefs.
July 26, 2023
What is ChatGPT? And Why Does It Matter?
In this post, we look at ChatGPT — how it works, what you can do with it and its implications for search engines and the knowledge economy.
July 15, 2023
Local SEO — Video Guide
A video guide to local SEO – some top tips and a 10-point checklist.
July 9, 2023
What is Inbound Marketing? (2023 Guide)
What is inbound marketing? Find out in our in-depth guide to this important technique for growing a business.
July 5, 2023
Latest SEO tool reviews
Semrush Review (2024) — All the Pros and Cons
In this Semrush review, we take a really in-depth look at one of the best-known SEO tools available and highlight all its key pros and cons.
April 30, 2024
Ahrefs vs Moz vs Semrush — Which is the Best SEO Tool?
We compare Ahrefs vs Moz vs Semrush and help you decide which of these leading SEO tools is right for you.
April 30, 2024
Spyfu vs Semrush — Which SEO Tool Is Better?
In this SpyFu vs Semrush comparison, we compare a cheap SEO solution against a premium one.
April 30, 2024
Moz vs Semrush — Which is Better?
In-depth comparison of Moz vs Semrush — two of the most popular and powerful SEO tools currently available. Which one is better for your business?
April 30, 2024
Ahrefs vs Semrush — Which Should You Use?
In-depth comparison of Ahrefs and Semrush — two of the most popular and powerful SEO tools available.
April 29, 2024
Semrush Pricing (2024) — Which Plan is Right for You?
In this post, we take a detailed look at Semrush pricing — and help you work out which of its plans makes the most sense for your business.
April 19, 2024
SE Ranking vs Semrush — Which SEO Tool is Better?
We compare and contrast two popular — and oddly similar — SEO tools: SE Ranking and Semrush.
March 28, 2024
GrowthBar Review (2024) — Full Pros and Cons
In-depth GrowthBar review which takes a look at the pros and cons of a budget-friendly SEO tool. Can you run an effective SEO project with it?
January 19, 2024
Moz vs Ahrefs (2024) — Which is Better?
In this Moz vs Ahrefs comparison, we spell out all the relative pros and cons of these two leading SEO tools.
January 17, 2024
Ahrefs Review (2024) — All the Key Pros and Cons
In-depth Ahrefs review that outlines all its key pros and cons. Should you use it for your SEO project, or consider an alternative?
January 16, 2024
Video: Ahrefs Review (2023)
A video review of Ahrefs, one of the most popular SEO tools on the market.
July 29, 2023
Video: Semrush Review (2023)
A video review of Semrush — one of the most popular SEO tools available.
July 28, 2023
Video: Ahrefs vs Semrush (2023)
A video comparison of two leading SEO tools, Ahrefs and Semrush.
July 28, 2023
Video: Semrush vs Spyfu (2023)
In this video review, we compare an an industry standard SEO tool, Shopify, against a much cheaper alternative, SpyFu.
July 26, 2023
Video: Semrush vs Moz
A video comparison of two leading SEO tools, Semrush and Moz
July 26, 2023
Designing online materials
Design tool reviews
Running an online business typically involves a lot of design work (for ads, social posts and so on). These days you can do a lot of this yourself and our graphic design tool reviews help you pick the best app for the job.
Focus on…Canva
Canva is a really easy-to-use app that’s used by millions of online businesses to create visual assets. But is it a professional enough solution for your needs? Our Canva review discusses all its pros and cons and helps you answer this question.
Latest design tool reviews
VistaCreate (formerly Crello) vs Canva — Which is Better?
VistaCreate vs Canva — which is better for your design project? We test both tools and help you find out.
April 26, 2024
Adobe Express vs Canva (2024) — Which is Better?
We compare two apps that aim to make graphic design easy for non-designers.
April 19, 2024
Canva Review (2024) — All the Pros and Cons
In this in-depth Canva review, we look at all the pros and cons of a low-cost graphic design app. Is it right for your business?
April 19, 2024
Visme vs Canva (2024) — Which is Better?
Visme vs Canva — which of these popular graphic design tools is right for your business? Find out in our in-depth comparison.
April 10, 2024
Canva vs Photoshop (2024) — Which is Better?
In-depth comparison of Canva vs Photoshop covering their image manipulation tools, video editing capabilities, export options and much more.
April 8, 2024
Canva vs PowerPoint (2024) — Which is Better?
In this Canva vs PowerPoint comparison, we test both platforms and spell out the key strengths and weaknesses of each tool.
April 8, 2024
Canva Pro vs Free — What’s the Difference?
We compare Canva Pro vs Free to help you decide whether it’s worth upgrading to the premium version of this popular design tool.
April 8, 2024
Video: Canva vs Photoshop
Canva vs Photoshop — a video guide comparing these two popular design tools.
July 28, 2023
Video: Canva Pro vs Free
In this Canva Pro vs Free video comparison, we help you decide between the free plan and the premium one.
July 28, 2023
Video: Canva vs Adobe Express
In this video guide we compare two popular browser-based design apps, Canva and Adobe Express.
April 19, 2023
Spotlight on…Shopify
Shopify resource hub
We have built a large number of of Shopify stores and have a particular expertise when it comes to this platform. In our Shopify resource hub, we share all this know-how with you.
Shopify review
It’s probably the best known ecommerce platform on the market, but is Shopify the right ecommerce solution for your business? Find out in our in-depth, impartial Shopify review.
Shopify vs Squarespace
They’re two of the best-known site builders on the planet, but which one comes out on top? Find out in our comprehensive Shopify vs Squarespace comparison.
Wix vs Shopify
Wix is technically more popular than Shopify — but is it as good when it comes to ecommerce functionality? Take a look at our Wix vs Shopify shootout to learn more.
Latest Shopify tips
How Much Does it Cost to Create a Shopify Website?
How much does it cost to create a Shopify website? It’s actually a really tricky question, but in this post we do our best to answer it…
May 2, 2024
How to Change Your Shopify Store Name and URL
In this post we show you how to change your Shopify store name in just a few simple steps.
May 2, 2024
Shopify Launch Checklist — The Essential Guide to Going Live
Comprehensive Shopify launch checklist outlining 17 essential pre-go live checks for your store.
May 2, 2024
How to Remove ‘Powered by Shopify’ from Your Store — Simple Guide
A simple guide to removing the ‘Powered by Shopify’ tagline from your Shopify store.
May 2, 2024
How to Add Google Analytics to Shopify (Google Analytics 4 Guide)
In this step-by-step guide, we show you how to add Google Analytics to a Shopify store.
May 1, 2024
How to Sell Digital Products on Shopify — Step-by-Step Guide
In this guide, we show you how to sell digital products on Shopify in just a few simple steps.
April 29, 2024
Shopify Print on Demand — Guide to Getting Started
In this step-by-step guide, we walk you through the process of starting a successful Shopify print on demand business.
April 29, 2024
How to Sell on Shopify Without Inventory
A simple guide to starting a Shopify store without any inventory.
April 29, 2024
How to Connect Printful to Shopify — Simple Guide
A simple, step-by-step guide on how to connect Printful to a Shopify store.
April 29, 2024
How to Sell an eBook on Shopify — Step-by-Step Guide
In this guide, we show you how to sell an eBook on Shopify in just a few simple steps.
April 29, 2024
How to Sell Music on Shopify — The Essential Guide
A step-by-step guide on how to sell music on Shopify — plus some key tips on how to promote your Shopify music store.
April 26, 2024
Shopify Free Trial (2024) — 30 Days Version / Dropshipping Starter Kit
Key FAQs about the Shopify free trial, plus resources to help you make the most of it.
April 18, 2024
How to Start a Shopify Store (2024) — Step-by-Step Tutorial
A step-by-step guide on how to get a successful Shopify store off the ground.
April 11, 2024
What is Shopify? And How Does It Work? (2024)
What is Shopify? In this simple explainer, we take you through the key aspects of the platform.
April 11, 2024
Shopify Glossary (2024) — An A-Z of All The Key Terms
A glossary containing a comprehensive list of all the key terms you need to understand when building your Shopify store.
January 23, 2024
Should You Buy A Domain from Shopify?
In this post, we spell out the cases for and against registering your domain name with Shopify.
January 23, 2024
Things to Sell on Shopify in 2024 — 30 Profitable Ideas
In this post, we give you 30 ideas for products to sell on a new Shopify store.
January 23, 2024
How to Sell a Shopify Store (2024 Guide)
How to sell a Shopify store — a step-by-step guide on finding a buyer, negotiating a sale, the due diligence process and closing the deal.
January 23, 2024
Shopify Dropshipping (2024) — How To Do It Right!
In this in-depth guide to Shopify dropshipping, we explain how it works and how to do it right.
January 19, 2024
How to Buy a Shopify Store (2024) — A Step-by-Step Guide
How to buy a Shopify store: the key steps involved in a successful purchase.
January 18, 2024
Shopify SEO (2024) — How to Optimize Your Shopify Store
Style Factory’s in-depth guide to optimizing a Shopify store for the major search engines.
January 11, 2024
Video: Shopify Tutorial for Beginners (2023)
In this video, we walk you through the process of getting a new Shopify store off the ground.
July 27, 2023
Our services
Shopify
If you’re looking for a Shopify developer, or simply somebody to assist you in setting up a simple Shopify store or product catalog, we can help. We provide cost-effective, expert Shopify web design services to clients around the world.
Squarespace
Although it’s undeniably great for putting together a website yourself, there are times when you need to enlist a Squarespace developer to help you customise your site and get it just the way you want it. That’s where we come in.
Google Workspace
We’ll take all the stress out of moving your email, files and calendars across to G Suite, and can provide your team with training on how to get the most out of your new productivity tools. Ongoing support packages are also available.